Happy Holidays

Happy Holidays from everybody here! Wishing you a safe weekend!

Lexus unveils new LF-LC concept car, designed in Newport Beach

"Lexus is looking to put some zip back in its lineup of luxury cars.

Designers at the Toyota studio in Newport Beach have developed a concept car, the LF-LC 2+2 sport coupe, to be unveiled at the North American International Auto Show in Detroit next month.

'Crafted from a clean sheet of paper at the request of Lexus headquarters in Japan, the LF-LC blends both high technology and organic shapes to connect the driver to the machine,' said Mark Templin, Lexus group vice president and general manager. 'The cle

an lines of the vehicle emphasize motion, creating a distinctive look for this futuristic sport coupe.'”  [Continue reading...]

Lexus GS450h F Sport (2012) CAR review

"This is the fourth generation Lexus GS, but it’s not about to take on the hegemony of Audi, BMW and Mercedes in Europe as there are still no plans for a four-cylinder diesel. There /is/ a new 2.5-litre V6 petrol but, officially, it’s dirtier and less fuel efficient than the headline-grabbing hybrid version, the GS450h. It’s the hybrid we’ve tested here – read on for CAR’s first drive review of the new Lexus GS450h."  [Continue reading...]

New Lexus LX Coming To Detroit Auto Show

"If you like your go-anywhere SUVs on the large side, we’ve got good news and bad news for you. On the positive side, Lexus has confirmed that it will debut a refreshed version of the LX 570 SUV in Detroit.

The bad news, though, is that the LX and the Toyota Land Cruiser will take a year off in 2012, victims of declining sales or excess inventory in the U.S. pipeline, though the Land Cruiser has seen the worst of it. Through November, Lexus has sold 2,843 LX models, while Toyota had managed to move just 1,497 Land Cruisers."  [Continue reading...]

Lexus Teases Luxury Concept for 2012 Detroit Auto Show

"Toyota's Lexus brand plans to unveil a new concept at the upcoming 2012 Detroit Auto Show amid a product onslaught from rival Acura, Honda's premium brand.

Without divulging any details, Lexus released a teaser image of the unidentified concept's left front corner, showing little more than a headlamp, an air intake, the edge of the grille and an oversize low-profile tire on an alloy rim."  [Continue reading...]

Lexus Really Does Sell Cars As Christmas Gifts

"You can't believe everything you see on TV.  The rift between marketing and reality is kind of a foregone conclusion.  However convincing the presentation, we're suspicious of getting the whole truth and nothing but.

Seasonal car commercials are perfect examples.  Shiny happy one-percenters don't really surprise their spouses with new Lexuses adorned with big red bows, do they?
Yes, Virginia, they do.  And as The Detroit News reports, consumers reenacting the sugary sentiment can account for a thick slice of this month's sales--nearly a third, as one metro Detroit Lexus dealer states."  [Continue reading...]

Lexus and Scholastic Announce First Round of Winners in the 2011 - 2012 Lexus Eco Challenge

"Sixteen student teams from 11 states have been named winners in the first round of the fifth annual Lexus Eco Challenge, an educational program and contest that inspires and empowers young people to learn about the environment and take action to improve it. Lexus will award a total of $500,000 in grants and scholarships throughout this year's program.

Students across the country demonstrated their commitment to the planet with programs aimed at protecting land and water. Each winning team has earned $10,000 in scholarships and grants to be shared among the students, teacher and school."  [Continue reading...]

Lexus considers moving HQ out of Japan, report says

"Toyota's luxury brand Lexus announced last summer that it will transfer its global marketing command center from Japan to a new location in California.

The move has immediately generated discussions on whether the Japanese company is considering a total transfer of Lexus’ head office out of Japan and into California. The new Lexus center, which is located in Toyota Motor Sales USA’s campus i

n Torrance, California, will manage creative marketing and some brand communications worldwide, according to Karl Schlicht, head of Lexus global product and marketing planning division. He also said Lexus is considering moving its global headquarters outside of Japan, but nothing has been decided for sure."  [Continue reading...]

Lexus Raises Funds for Toys for Tots as Part of December to Remember Big Red Bow Social Media Campaign

"As part of its popular annual December to Remember sales event, Lexus announced today that it will donate $5 to Toys for Tots for every big red bow shared via Facebook and Twitter. The campaign ends Jan. 3, 2012, with Lexus providing a maximum donation of $100,000 for the social media fundraiser.

On Facebook, fans make the donation through one simple click on the December to Remember tab at facebook.com/lexus. Twitter users can spread holiday joy using the #lexusbigredbow hash tag. This is the first time Lexus has done a charitable drive using social media channels."  [Continue reading...]

2013 GS sedan continues the evolution of Lexus

"To prove it's headed in a new direction branded by 'emotion' and 'passion,' Lexus gathered journalists at the Ritz Carlton Laguna Niguel along the Pacific coastline between Los Angeles and San Diego to test-drive the 2013 Lexus GS on a route across the SoCal freeways, along the coast, and over mountain roads. The six-cylinder midrange luxury sedan will greet showrooms in three primary setups--the standard 350, the 450h hybrid version, and a tuned F Sport for the biggest performance fans.

Lexus has never been interested in the fins, vents, and flashy exhaust pipes of some performance cars, so much of the 2013 GS body design remains simple and easily identified as a conservative Lexus. But, taking a page from its ridiculous king of the line, the Lexus LFA, the GS greets you with a dual, up/down grille--with its underneath layer sporting three angled scoops."  [Continue reading...]